What do you do when your business has outgrown its old brand? Move to a new AREA. That’s exactly what our client RED Brokerage did last month when they announced a new name and brand for the company. Naming is one of the most difficult, yet gratifying services The Ranch provides. After weeks of research, discovery and brainstorming, we landed on AREA Real Estate Advisors. Not only is AREA an acronym for the full name of the company, it encompasses everything that these open minded, creative brokers do for their clients. So, open your AREA of influence and look for more great design to come!
Design Ranch was on a mission to design a lively annual for the Hall Family Foundation. Inspired by the youth-centric work set into motion by the organizations that the Foundation supports, we used whimsical, child-like illustrations to tell the Foundation’s story. Supported by a dashboard of information and “stops” at points along the way, the annual is a visual representation of the journey through the Foundation’s successful year. Mission accomplished!
The web’s premier resource for culturally diverse stock photography came to us with the task of designing the mark for its new website. How do you sum up such a diverse site in one logo mark? How do you embody the world’s leading multicultural stock agency? Simply. Boldly. Beautifully. We helped Blend Images celebrate the human experience with this perfectly drafted logo while our copy experts illustrated Blend’s craft through words. The result was a gorgeous, eye-catching brand for this worldly stock house.
We’re moving on up! Design Ranch took off with the award for Best of Print at the District 9 AAF Awards. Our design for the Kansas City Art Institute view book won over the judges, as did other entries including Hall Family Foundation annual report, Unicorn Theatre posters and Black & Veatch centennial book. With 11 awards overall, we are feeling awfully lucky to be part of such a talented group of creatives from the Midwest. See the full list of winners here.
We didn’t let the rain and unseasonably cold weather damper our sunny spring spirit. After years of art directing pressure-packed photoshoots, we were put to the test in laid back Seaside, Florida. We fought off the rain with smiling, happy models and a few lighting tricks. You’d never know the bad weather we faced by looking at the results of another successful Spring shoot. Tally up another art direction win for Buckle!
Before Addy season turns into Oscar season, we thought we’d update our fans on our most recent heap of achievements. Last weekend, we brought home 15 hard-earned Addy Awards for our work on Black & Veatch, Unicorn Theatre, Sparkling XO, The National Museum of Toys & Miniatures, Buckle, Kansas City Art Institute and the Hall Family Foundation. Leo, you can borrow one if you’d like. We have plenty to go around. Congratulation to all the winners! Get the full list here.
Go ahead, Kansas City, ask away! We know you’ve always wondered about the innie vs. outtie bellybutton ratio of the Kansas City Royals… or if methane from Midwest cow farts could be used as energy. So, go to kcpt.org/curiouskc to ask all your pressing questions. KCPT and CuriousKC will help you find the answer to what’s been keeping you up at night. Like, how many Chiefs players can ride together on the new streetcar? Or, how did Design Ranch come up with such a great logo for CuriousKC? Question everything!
It’s becoming clear that HOW has a design crush on us. Our work for Finefolk got an incredible write up by their guest contributor. They praised Design Ranch for our ability to “get it right” with the name, brand and language we created for the high-end boutique. Read the full article here, as we talk shop and reveal the thought behind the details that make the Finefolk brand so compelling.
Theater poster design is a true art. It needs to intrigue, excite and embody an entire play in one quick image. New York Times’ Eric Piepenburg made a call to Design Ranch to ask, “What’s behind the poster for the Unicorn’s Mr. Burns?” We were happy to oblige. His NY Times column, Behind the Poster, takes a look at the inspirations and design elements of theater poster art. Read our insight into the design for Mr. Burns here.
Let’s celebrate 2015, our nonprofit clients and our seven Philly awards. This year, Nonprofit Connect honored excellence in marketing and communications at the 2015 Philly Awards. We are proud to say two of our own took off with some serious awards. Truman Library Institute made out with two Phillies for our design in the categories of special events campaign and print magazine, as well as two awards of distinction. The National Museum of Toys and Miniatures won for the website and overall brand identity, plus another award of distinction for the identity campaign. Thanks for letting us be a part of the great work you do!