Woodside Health & Tennis Club
Telling a brand story through the beauty and ability of athletes who want to take the human body to its fullest fitness potential
approach
When developing the new brand for Woodside Health & Tennis Club the goal was to think “Beyond Fitness.” In designing each piece for the club, we went above and beyond — much like the way the club’s members do in order to achieve their fitness goals — with clean graphics, a dynamic library of photography and a robust site, giving the health club a new kind of energy that would not only appeal to the club’s current members, but attract new ones as well.