Woodside Kitchen & Bar

Developing an impactful secondary brand that reflects the identity of its parent

Services
Branding, Business Collateral, Copywriting, Design, Marketing Materials, Packaging, Signage

approach

Woodside Kitchen & Bar needed an individual look that complemented the Woodside Club brand. The restaurant offers healthy menu options to club members, sourcing the purest ingredients for their food and beverage options. With this in mind, Design Ranch created a brand image that captures the freshness and balance of what the Kitchen provides. We thoughtfully selected each element that forms the Kitchen look and leveraged striking black-and-white photography to echo the Woodside brand while standing out on its own.