Context Architecture

Unveiling an authentic brand identity

Services
Art Direction, Branding, Copywriting, Design, Marketing Materials, Naming, Strategy

challenge

With a storied history and reputation for community-centric designs, Boston architecture firm Donham & Sweeney set out to revitalize its image by showcasing its creative problem-solving abilities and sustainable building solutions. The firm specializes in modern yet timeless architectural designs that translate the unique character of New England landscapes and communities. With deep experience in client-centric solutions and multi-stakeholder engagement, Donham & Sweeney delivers inspired, place-based architecture that stands the test of time. The firm tapped Design Ranch for a rebrand to attract fresh talent and future clients.

approach

Design Ranch began by interviewing employees, clients, and stakeholders to develop an all-encompassing brand strategy. This powered a comprehensive naming exploration, which led to the name “Context,” reflecting the idea that building designs should consider their surrounding context. The visual identity emphasizes location and precision, embodying the essence of crafting buildings that harmoniously blend aesthetics with livability.