SlateXpace

Engineering, architecture, and construction firm CRB approached Design Ranch to create a name and go-to-market brand for its latest and most innovative concept: a multi-modal manufacturing platform for the biopharma industry. Multimodal manufacturing allows the end user to customize and create more than one product and manufacturing process within the same facility. CRB developed its platform in response to a need in the biopharmaceutical market to see quicker, more streamlined processes and ensure the quality and safety of end products.

We envisioned a name and logomark that captured both the scalability and flexibility of the new CRB product. The SlateXpace name merges two concepts: starting with a clean slate to build out spaces while considering the X factor that allows for transformation and modular growth to meet testing and facility needs. We designed the logomark in a tech-forward style, with graphics that reinforce the building block modular product concept. We then applied the SlateXpace brand identity to video and marketing materials to take the product to market.