Mercato Antiques
Characterizing the style and sophistication of an antique store through location photography
challenge
Mercato Antiques approached Design Ranch seeking a brand redesign that would authentically capture the essence of their shop, which specializes in sourcing antique furniture and high-quality home décor directly from Italy. The challenge lay in crafting a visual identity that reflected the sophistication and uniqueness of their offerings while maintaining a sense of authenticity and Italian heritage.
approach
Design Ranch started a comprehensive brand overhaul for Mercato Antiques, modernizing the logo and business materials to align with the shop’s upscale image. To showcase Mercato’s luxurious Italian experience, a tailored photoshoot was directed, capturing the essence of Italian art, design, and culture. The resulting images infused depth and continuity into the brand and served as a compelling point of engagement for interior designers and antique enthusiasts seeking exquisite Italian-made products.