Woodside Health & Tennis Club
Telling a brand story through the beauty and ability of athletes who want to take the human body to its fullest fitness potential
challenge
Design Ranch embarked on a mission to redefine the brand identity for Woodside Village’s Health & Tennis Club, aiming to transcend conventional notions of fitness. The challenge was to create a brand that encapsulated the essence of going “Beyond Fitness,” reflecting the club’s commitment to holistic well-being. The goal was to craft a brand image that resonated with existing members and captivated potential new patrons, inspiring them to join a community dedicated to personal growth and vitality.
approach
In response to the challenge, Design Ranch approached the project with a mindset of exceeding expectations, mirroring the dedication of the club’s members in pursuing their fitness objectives. Through meticulous design work, we curated a collection of clean graphics and dynamic photography, infusing the brand with a fresh and invigorating energy. By leveraging a robust website and compelling visual elements, we crafted a cohesive brand experience that showcased the club’s offerings vibrantly and engagingly. This approach revitalized the club’s image and positioned it as a destination for individuals seeking more than just physical exercise but a comprehensive wellness journey.
