Boltwell
Supplying a survivalist company with a brand to engage the modern woman
When Boltwell noticed women increasingly expressing interest in survival supplies, the company turned to Design Ranch to create a brand that would appeal to this untapped market. This led to a logomark that communicated the benefits of being prepared to shelter in place – or, if needed, being ready to survive on-the-move – while demonstrating the style and practicality of Boltwell’s product line. The tortoise symbol says Boltwell has you covered – whether planning for a small emergency or a major crisis.
