Altcap Annual Report – Visible Impacts

Illuminating a non-profit that provides financing and resources to businesses in underestimated communities

Design, Copywriting, Art Direction

AltCap wanted to spread the word about their efforts to promote economic growth and empowerment in resource-starved communities in the Kansas City metropolitan area. To do this, the non-profit needed a campaign that highlighted its services and successes, while also attracting new supporters and clients. They looked to long-time partner Design Ranch for ideas.

The collaborative nature of AltCap’s work inspired a campaign called “Access X Possibility.” We developed a variety of materials to tell the AltCap story using engaging imagery, clear language, and bold type. The modern, inviting design created a spotlight on AltCap and their clients’ work and conveyed the availability of financial support to help turn dreams into reality.